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Am I pronouncing that right?

(Nguyen. Numinous.)

“Vietnamese people don’t give f*ck about how letters sound.”

That’s not me saying that,

That’s comedian Andrew Schulz, delivering a mic-dropping truth bomb.

And for those who haven’t watched the skit…

He’s referring to a single word.

My last name:

N G U Y E N

Yep. The one I’ve heard publicly executed more times than I can count.

According to Schulz, it’s a cryptogram:

| “The name Nguyen looks like it should take you three business days to pronounce. But they just go: Win.”

Funny thing is… he’s DEAD ON.

For decades, I’ve stood silently while the world butchered it into oblivion:

“Nig-oo-yen”

“Nuh-goon”

“New-jan”

“New-York” (…seriously?)

Meanwhile, every Vietnamese person is just standing there like:

| “It’s Win. Chill.”

(Click the below to watch the skit if you haven’t seen it! It’s hilarious!)

https://www.instagram.com/p/DNmzHeFJh97

Anyway, I’m telling you this story of constant struggle…

Because my program, NUMINOUS, gets the EXACT SAME TREATMENT!

People see that word for the first time, and the record scratches:

“Nu…my…noose?”

“Nummy-nose?”

“Numin…what now?”

And then I have to fight the burning urge to throw a piping hot bowl of pho at them!!

– – – – (the internal struggle is real, believe me)

But here’s what’s ironic:

Like ‘Nguyen’, once they get the pronunciation down, they never forget it.

Oh, and NUMINOUS isn’t just some random word by the way…

It’s a reset button.

A 90-day protocol that surgically retrains the nervous system, silences the subconscious chaos, and flips the underlying patterns to help your body run on clarity, calm, and flow.

And yes, the name looks like an ancient riddle to all the non-Vietnamese people out there…

But the experience?

Well, it’s impossible to forget.

NUMINOUS (say it with me: “Nu-mi-nous”)

Find out more about Numinous. Book a Call. Let’s Talk.

https://transform.numinousinstitute.com/numinous-1

P.S. Fun Fact: I came up with the name whilst meditating in the garden. It dropped in my ear like a quiet whisper from… somewhere else.

P.P.S. Also, I’d never even HEARD of the word before. I’d only heard of luminous. But later I discovered Carl Jung coined “numinous” to describe a state of awe, inner peace, and connection to something far beyond the ordinary.

P.P.P.S. When I read that, I thought: “F*CK. That’s exactly what I teach!” What are the odds? And thus the program NUMINOUS was born into existence.

When I wrote my book ‘Secrets of the Red Lantern’ back in 2007…  

I never dreamt it would leave the house. 

It was supposed to be a memoir. 

A keepsake for my children. 

Something to help them understand where we came from and what it took to get here. 

But life has a funny way of surprising you. 

As it happens… 

This little family project went global.

Debut Writer of the Year.

International Best Seller.

Tens of thousands of copies sold. 

And — my poor kids — it even landed on the HSC curriculum.

Imagine having to sit exams about your mum’s trauma and her cooking in your final years of school.

But the biggest shock?

The emails.

War veterans living with PTSD reached out. 

Survivors of domestic abuse wrote to me. 

Even people who openly admitted to being racist said my story gave them empathy and understanding.

Children of Holocaust survivors said: 

“Same story, different war.” 

All different people.

All different backgrounds. 

All connected by story.

And this made me realise something:

The details of our lives might look nothing alike.

(That much is true.)

But the patterns underneath it all?

Almost always the same.

Which is why, years later, when I created NUMINOUS…

I designed it not for one single type of person.

But for any living, breathing being… with aspirations, purpose and drive.

Because the nervous system doesn’t care if you’re an entrepreneur, a parent, or a leader.

It doesn’t care if you’re from Sydney, San Francisco, Spain, or São Paulo. 

It only cares if you’re wired for survival…
Or expansion.

For fear…
Or freedom.

And that’s the common thread, {Name}.

Different stories.

Different faces.

Same nervous system underneath it all.

Today? NUMINOUS has become this wild little tapestry of people from every walk of life.

CEOs, creatives, parents, athletes…

All working on the same thing:

Rewiring their foundation so they can finally live a life without the brakes on.

If quality of life is something you’re craving…

Here’s where you can learn more about my program 👇

NUMINOUS>>>

In Love and Wisdom,
Pauline

P.S. My kids still tease me about having to study my book at school. But secretly? I think they loved it. 😉

The grief is real.

Twenty-five years.

That’s how long Red Lantern (my restaurant) has been part of my life.

Half my lifetime.

I watched it survive the Global Financial Crisis. 

The Sydney property boom. 

COVID-19.

(You know… the epidemic that wiped out 95% of hospitality businesses.)

And now?

… 

We’re closing shop. 

…

I know.

25 years eventful years later… and our baby ‘Red Lantern’ is finally coming to its natural completion.

God, it feels awful typing that.

Twenty-five years – gone in a single sentence.

Yet, as painful as it is…

I believe my partner and I made the right call.

Here’s what most people don’t seem to understand:

You don’t quit because it gets hard. 

You quit because it no longer makes sense.

We’ve been brought to our knees (quite literally) so many times by this business! 

The GFC was hard. 

COVID, even harder.

We know hard. 

We eat hard for breakfast.

But the dining landscape has completely changed, Phuong.

So rather than renew our lease and take on another 5 years

of unique, unusual challenges…

We’re ending the chapter on our own terms.

Red Lantern terms.

It was more than just a restaurant.

Our story is one of grit, courage, resilience and love.

SO MUCH LOVE.

And no one can say we didn’t give it a f*cking red hot go!

I mean, c’mon — 25 years is a bloody good innings!

And it’s not like we’re about to stop cooking altogether.

(Believe me, my family would riot if they thought chilli salted squid nights were over at our house. 🤣)

So yes. We’ll still cook.

We’ll still feed people.

We’ll still tell stories.

Just… not for 100’s of hungry diners all at once.

Come join us for one final feast — honoring 25 years of Red Lantern (Before we close shop on Nov 22nd)

After some serious contemplation and debating which lesson I should pull from this bittersweet news…

I settled on this one:

| “Endings aren’t the enemy.”

They don’t erase what was. They honor it.

They’re proof you were brave enough to start… strong enough to compete in the arena and wise enough to know when to move on.

And for us? It’s time to move on.

Red Lantern as we know it is complete.

And while I’m devastated with our decision to close shop… I can’t help but feel some sense of relief and excitement for what comes next.

We’re about to pivot HARD, Phuong!

Here’s where I’ll be pouring all my extra time and energy

Much Love
Pauline

P.S. To everyone who’s been part of this 25-year journey — thank you. Red Lantern was never just ours. It was yours too. And that’s exactly how we’ll remember it.

My closer had an interesting call this week. 😅

A self-proclaimed “hypnotherapist” from NYC.

Now, I’ve coached plenty of hypnotherapists, psychotherapists, NLP practitioners, coaches…

You name it.

But this guy?

Unhinged is the polite word.

He tells my closer he’ll only sign up to my program if I…

1. Personally have a 1:1 meeting with him

2. Give him a free session

3. Prove my expertise right then and there

In other words:

“Dance for me, Pauline. Show me your tricks.”

😑

Then, as if auditioning for Conspiracy Theories Weekly, he launches into this bizarre tirade:

“I showed my mentor Pauline’s website… best website he’s ever seen… must’ve cost her $50K.”

“I looked at her socials… too polished… clearly she spends too much on marketing.”

“Obviously… she’s hiding something.”

Wait. What??

In his mind, having a world-class brand is proof that you’re bad at your job?

That’s like accusing Gordon Ramsay of being a terrible chef because his restaurant has Riedel glassware and linen tablecloths. 😆

But he wasn’t done.

“Testimonials? Pffft. They don’t count! People only give them in the height of emotion.”

Translation:

“Pauline’s brainwashing her clients into giving heartfelt, positive feedback.”

🤦

At this point my closer is bemused and amused.

And I can hardly blame him.

Because the mental gymnastics here could EASILY win an Olympic gold.

Then, with a nod of his head like he’d conveyed the main points he wanted to share, he arrived at his ultimatum:

Either I bend to his frame and prove myself.

Or no deal.

——-

“No deal mate.”

——

Because when you’re wired like this guy, and your nervous system only screams:

Cynicism.
Suspicion.
Contraction
Scarcity.

You can never attract clients.

You’ll only REPEL them.

And for the past 20 years…

I’ve built a reputation to attract some of the most successful, high-calibre entrepreneurs and leaders around the world.

High net worth.
Highly intelligent.
Highly discerning.

These aren’t people who are easily hoodwinked by shiny websites or slick marketing.

They’re too smart for that.

They work with me — and happily pay what they do — for one simple reason:

“Because I’m f*cking good at my job.” 😎

And word gets around.

So while this guy’s comments are a backhanded compliment…

Really, they’re just an insult to the intelligence of my clients!

Anyway.

The only hope this guy has of becoming truly magnetic…

Is to retrain his operating system.

And if you’re a little curious to see what that looks like…

Here’s exactly what I teach to high-functioning individuals who want to magnetise clients instead of repel them 👇

NUMINOUS>>>

In Love and Wisdom,
Pauline

P.S. After learning he did not qualify for NUMINOUS, here’s what the hypnotherapist had to say:

“I mean, this response sounds like a fear of competition.”

Impressive reverse psychology, right? 😆

P.P.S. On the off chance you’re reading this email, thinking:

“Oh sh*t. I am THAT hypnotherapist”…

Don’t sweat it.

I’ve dealt with worse insults in my 20+ years of business. Good luck to you.

So, my copywriter sent me a Facebook ad draft the other day.

I’m reading along … nodding … thinking, “Yep, this is solid”

When suddenly my eyes land on this line:

“Your nervous system is c*ckblocking your cashflow.”

… 

Excuse me?
C*ck what now?? 

I’d never heard the phrase, let alone used it in a sentence!

So naturally, I did what any confused person does in 2025.

I Googled it.

Definition: “To prevent someone from succeeding in engaging in sexual intercourse. To block someone’s c*ck.”

I nearly spat my chai across the room.

Half-crying with nervous laughter, I fired back a voice note:

“Do you REALISE what that ACTUALLY means?!?!”

His reply?

“Yeah, I bet Urban Dictionary went hard on that definition (no pun intended ) but we’re not writing it in the LITERAL sense! It’s just a cheeky way of saying their nervous system is blocking, sabotaging, or stopping their cash flow. It’ll 1000% get attention! Whether you use it or not, I’ll leave that up to you.”

My reply?

“Fck it. I’ll test.”

Why? Because that’s me.

That’s been the pattern of my entire life.

The first time I walked on fire.
The first time I spoke in front of thousands.
The first time I travelled with my Shaman through the Amazon jungle.

The first time I launched NUMINOUS.

I didn’t feel ready for ANY of it.

I didn’t know what the outcome would be.

I just said…

“Fck it. I’ll test”

And looking back, those have always been the breakthrough moments where things changed for me the most.

The moment I stopped overthinking…

And just did the thing… 

THAT’S when the breakthroughs happen.

Something to think about, as you ponder where you might be c*ckblocking yourself right now.

But, if you’re interested in this philosophy, and learning more about how to un-c*ck-block a nervous system that’s stopping you from saying, “Fck it. I’ll test” … 

Here’s where you can explore that>>>

In Love and Wisdom,
Pauline

If July had a tagline, it would be: Brace for impact, then choose your power.

This month wasn’t gentle. It wasn’t about easing into comfort or coasting on old routines. July showed up as a tumultuous storm, shaking loose what no longer serves, rattling your nervous system, and demanding full presence.

Many have been feeling out of sync – restless, unsettled, scattered. This is not a glitch or your personal failing. It’s an energetic reflection of a larger shift.

Here’s the truth no one tells you:

When the world turns chaotic, your nervous system mirrors the turbulence.

That tight knot in your stomach, the fog in your mind, the sleepless nights, it’s not just “stress.” It’s your body and subconscious signaling that something is out of alignment.

July’s energy asked you to get brutally honest with yourself:

What are you carrying that’s not yours?

Where are you stuck in old trauma, replaying unconscious patterns?

What do you need to release – emotionally, physically, energetically – to stop the loop?

This month was a masterclass in nervous system awareness. If you ignored the signals, July forced them louder. If you honored the messages, it offered rare clarity.

Save your energy.  July demanded it. You couldn’t run full throttle and survive this season unscathed. This wasn’t the time for reckless hustle or mental overload.

Confusion and overwhelm are signs, not faults.

When you feel “all over the place,” it’s a signal that your inner system is re-calibrating. It’s messy. It’s uncomfortable. It’s necessary.

Your best move during July’s chaos was to pause and breathe into the discomfort. Trust the process. Be patient with your body and mind as they rewrite outdated survival scripts.

If you showed up for your healing and regulation practices – somatic work, breathwork, meditation, you harnessed the edge of this energy and turned it into grounded power.

July didn’t break you,  it revealed what needs to be healed, reset, and transformed.

As the dust settles, carry this wisdom forward:

You are not your anxiety, your confusion, or your burnout.

Your nervous system is a fierce protector, not your enemy.

Deep healing is not linear. It’s a spiral that calls you deeper each time.

Releasing old biochemical imprints is the true edge for next-level leadership and life.

Chaos outside invites clarity inside, if you’re willing to show up for it.

July’s energy was a fierce teacher. It demanded you stop running and start listening.

You are stronger for it. More aware. More sovereign.

The work isn’t over. But the foundation is laid.

Breathe.

Center.

Step into your next level with calm courage.

If you want to continue building that nervous system resilience, keep breathing deep, move your body with intention, and honor the rhythms of your soul.

July’s lessons are gifts. Receive them fiercely. Integrate them boldly.

You’re ready for what’s next.

I’ll skip the soft intro.

Jayne was dying! 😣

She had:

✅ Organ failure
✅ Chemotherapy
✅ Lupus from a young age…

And by the time she found me, she was barely functioning.

(I wouldn’t wish her situation on my worst enemy.)

She’d tried everything:

The pills.

The specialist appointments.

The endless loop of “We’re not sure what’s wrong with you…”

Life was looking pretty bleak.

Whatever she threw at the problem, nothing seemed to work.

Until one day, it did.

A few months later? Jayne’s body came back online.

And the symptoms that had once plagued her since childhood? Were gone.

Now, I want to make something crystal clear…

This isn’t some anti-medicine rant!

(We love modern medicine, mkay) 😑

If I broke a bone, I’d go straight to the hospital.

If I needed surgery, I’d take the damn anaesthetic!

What I’m saying is:

When the scans are clean…

And the prescriptions aren’t helping…

An external fix usually isn’t the answer.

Sometimes the thing keeping you stuck… is something no test can measure.

That was Jayne’s story.

And if it feels like yours too…

👉 Click here to learn how Jayne reset her body from the inside out

I tend to go deep, often. (Okay — very deep.)

So today, we’re keeping it simple.

Like “bread and butter” simple. 🍞🧈

You good with that?

Cool.

Let’s get into it:

If you’re still feeling stressed… burnt out… running on fumes…

Then you’re probably trying to fix one thing:
→ Your brain. 🧠
Which makes sense.
It is the control centre.
The mindset machine.
The place where ALL your overthinking lives rent-free.

But here’s the thing most high-performers miss:

Stress and burnout?

They don’t just live in your head.

They’re also baked into your body.

Your heart.
Your gut.
Your nervous system.

So even if you think you’re coping mentally…

Your body might be screaming behind the scenes.

And if you truly want to eliminate stress at the root — Not just manage it…

You’ll need more than another “positive mindset hack”.

You’ll need a full-body reset.
Head to toe.
Heart to gut.

(Okay wow — I said I’d keep this light…)
But here I am, 12 seconds away from quoting Confuscious. 😅

Anyway…
Know what it sounds like to me?
Sounds like someone could use a FULL body reset.
(Yes, I am talking about you.)

(And yes… I’m officially cutting myself off now before I go full philosopher mode again!) 🫠

👉 Go check out NUMINOUS if you’ve tried everything to eliminate your stress and burnout, but something still isn’t clicking.


In Love and Harmony,
Pauline

I need to tell you about Claire. (Not her real name, but her story is 100% real.)

Claire was what you’d call a high performer.
Up at 5 am.
Trained like an athlete.
Managed a team of 14.
Ran a household with a toddler who thought sleep was a government conspiracy. 🤣

But here’s what scared me about Claire:

She couldn’t sit still.

Couldn’t take a moment to rest.

And even when she tried? Her body wouldn’t let her.

So, I asked her the obvious question:

“Claire, why do you operate like this?”

Her answer?
“I don’t know how else to feel safe, Pauline.” 💀

Let that sink in for a second…
Her sense of safety was LITERALLY tied to staying in constant motion.

And that’s when I realized what was happening:

Claire’s body had pulled the greatest “Uno Reverse” in history.
See, your body’s incredibly smart.

Train it? It builds more muscle.

Climb a mountain? It produces more red blood cells.

Cut yourself? It literally stitches your skin back together.

Adaptation is what it does best.

But here’s the problem:
It adapts to what hurts too!

Stress?
Pressure?
Overwhelm?

“No worries,” it says.

“We’ll just make that part of your routine.”

Put these into your system long enough, and your body starts thinking:
“Ah… so THIS is normal now. Cool. I’ll wire that in permanently.”
…
That chronic tension? Becomes normal.
That inability to switch off? Also normal.
That “Why do I feel numb when nothing’s wrong?” feeling?
You guessed it…
Also normal.

Continue feeding it to your body long enough…
And it becomes part of your baseline.

(You’d be shocked at how many successful business owners this happens to.)

On the outside, they look fine!

But beneath the surface…

They’re SLAPPING at the water like a drowning octopus, trying to stay afloat.

“Why do I feel numb?”
“Why can’t I just switch my brain off?”
“Why do I wake up exhausted after a full nights sleep?”
Simple.

Because they’re attempting to solve the problem the wrong way round.

Top-down instead of bottom-up.

Now, most people think they can “logic” their way back to normal…

But the nervous system doesn’t speak logic.
It speaks in sensation.

(That’s bottom-up solutions.)

The best results actually come from reverse engineering this approach.

The opposite of what mindset coaches teach.
And exactly what I teach inside NUMINOUS.

(My flagship program.)

Inside, clients learn how to:
✅ Regulate their systems in under 3 minutes
✅ Spot the sneaky “survival habits” keeping them stuck in hyperdrive
✅ Unhook the coping tactics that quietly reinforce burnout

Without spending years in therapy. 🤣

There’s more to it, of course.

As for Claire, she went from constant motion… to actually enjoying the stillness!

Want to learn how she did it?

Click the link to read more about Numinous.

I go WAAAAAY deeper into the science on the next page.

In Love and Harmony,
Pauline

SOULFULLY DEPLETED?

DIS-EASED AND DECEASED?

You are not alone, but you are STUCK in a trap.

And I’ve made it my mission to help you free yourself out of it.

As featured in Forbes Australia, NUMINOUS isn’t a pivot. It’s a spiritual insurgency in a world that’s forgotten how to breathe.

Most people wait for the perfect moment. The next hack. The right strategy.

But transformation doesn’t wait. It begins the moment you disrupt the lie that staying stuck is safer.

NUMINOUS is my 3-month hybrid experience for established entrepreneurs, corporate execs and business owners who are ready to stop reacting, re-enacting and start reclaiming:

Their Power.
Their Purpose.
Their Peace.

My next cohort starts 29 August 2025 and there are limited spots available because I like to keep it intimate. Real intimate.

My 3 month hybrid program NUMINOUS is for the already established entrepreneur who is ready to:

 Unlock Your Unfair Advantage: Learn how to get the competitive edge in business through a deeper connection to yourself to redefine your understanding of the QUANTUM UNIVERSAL LAWS.

 Amplify Your Magnetic Presence: You learn how to use your body, your mind and your spirit to magnetise new players and new opportunities to live a more fulfilling life with greater meaning and true success.

 Become Fearless, Stress-Free & Unshakable in Business and in Life.

 Experience True Fulfillment: Discover what it means to feel truly alive, with a deep sense of success that resonates deeply with who you are.

Book your Connection Call today here.

This is for the unreasonably determined.

The ones who act.

I’ll show you a life-changing world beyond your imagination.

I promise you, if you do the work, you will get the pay.

And when you get the pay, you get to play a very different game of life.

Read the full Forbes feature here.